While food companies continue to merge at a fast clip, alliances are strategic and boost core businesses. Complementary food categories, geographical desirability and addressing increased retailer power are paramount concerns.
With the lowfat craze over, snack manufacturers find new consumer interest in pre-packaged chip and dip kits, premium potato chips and unique and spicy snack varieties.
As the new publisher of Prepared Foods, I am excited to find myself entrusted with the challenge of continuing this magazine's long-standing tradition of excellence and innovation.