A comprehensive understanding of generational behaviors and preferences is necessary for operators and manufactures to be able to appeal to their target demographic—or figure out who their target demographic should be.
As the clean label retail market grows, food entrepreneurs seek out new definitions of "clean," allowing them to pave the way for untapped categories of food products.
It turns out there’s a sizeable number of consumers (including those hard-to-figure Millennials) who like to eat at home, save money and simply enjoy a hearty meal.
Ingredients that are purported to improve health or prevent certain medical conditions continue to have great consumer appeal. From protein enhancement to mineral fortification to collagen peptides—the future focus is on ingredients that promote better overall health.
March 14, 2016
The number of mineral-fortified food and beverages globally increases every year, with a wide range of trending claims.
In this year’s survey, conducted through BNP Media’s Market Research Division, processors revealed the ingredients and trends they see as forming the backbone of the healthful products market.