Home » millennial generation

Articles Tagged with ''millennial generation''

Kraft Canada Recruits “Food Hacker”

National talent search to find creative cook for mealtime solutions.

July 30, 2014

Kraft Canada, Toronto, knows that consumers have never been more committed to eating better.

Restaurant Consumer Needs

Technomic examines needs and behaviors of each generation of consumers, including a first look at Generation Z.

July 25, 2014

Generation Z, Millennials, Generation X and Baby Boomers total about 74% of the U.S. population—and make up the bulk of today's foodservice consumers

New Delis

A desire for prepared options perceived as fresher than most foodservice fare is boosting the fortunes of supermarket delis.

July 6, 2014

Millennials, in particular, are turning to specialty stores and their deli departments to meet a host of needs.

As a whole, Generation Y will collectively spend more than $200 billion annually starting in 2017 and $10 trillion in their lifetimes, a significant portion of which will naturally be on foods and beverages.

April 13, 2014

While definitions of its exact scope vary, the buying power of Generation Y is both enormous and growing.

The Impact of Millennials

Younger children under age 9 are a particularly influential demographic for marketers involved in the $639 billion U.S. food and beverage market.

February 25, 2014

Food and beverage products manufactured and marketed specifically for children account for 4% of overall industry sales with a value of $23 billion.

Food Safety Confidence Drops

Consumer confidence in the safety of foods and beverages sold in the U.S. has dropped over the past five years.

October 3, 2013

Efforts to consume fresh, unprocessed foods have increased over the same time span that confidence in food safety declined.

Reaching Affluent Consumers

The affluent population in the U.S. has increased in size and financial resources.

September 23, 2013

The study projects that there are now 62.5 million U.S. affluents, up more than 6% over the past two years (affluents are defined as adults aged 18+ living in households with at least $100,000 in annual household income).

Millennial Habits

Concentric Marketing released the results of a recent study it conducted around brand attitudes, shopping habits and preferences of Millennial consumers.

September 3, 2013

The results reveal some divergence from some of the commonly held beliefs surrounding this important and upcoming cohort.

2013 New Products Annual: Soups & Side Dishes

Changing Times in Soups and Sides

An examination of soups and sides introduced in 2012 finds a market expanding to include Millennials and a wider, more diverse palate.

Tom Vierhile

March 22, 2013

When historians look back at 2012 for the soup category, they may come to the conclusion that this was the year soup makers “turned the page” on Baby Boomers and went into a full embrace of Millennial consumers.