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301 INC, General Mills to Invest in Emerging Brands

New business development and venturing unit to build partnerships to create breakthrough innovation in the food space

October 26, 2015

301 INC, the new business development and venturing unit within General Mills, announced a new strategy focused on building partnerships with emerging food brands to create breakthrough innovation in the food space.

General Mills Re-launches QueRicaVida.com

New site caters to the Latin family passion for cooking and innovation while preserving culture

October 6, 2015

Harnessing the power of innovation and mobile technology, General Mills is creating a brand new site and mobile experience to meet the needs of the new Latina and her mobile lifestyle.

Yoplait Launches Plenti

New Greek yogurt line includes whole grains and seeds

September 15, 2015

The yogurt contains a 1:1 sugar to protein ratio (12g of each) and all colors, flavors and sweeteners are derived from natural sources.

B&G Foods Expects Green Giant Acquisition to Close in Late 2015

B&G Foods comments on agreement to acquire Green Giant® and Le Sueur® brands

September 9, 2015

The Green Giant and Le Sueur brands trace their roots to Le Sueur, Minnesota in 1903, and the Minnesota Valley Canning Company.

General Mills to Sell Green Giant

B&G Foods to purchase iconic brand for approximately $765 million

September 3, 2015

General Mills, Inc. announced that it has reached a definitive agreement to sell its Green Giant and Le Sueur vegetable businesses to B&G Foods, Inc., for approximately $765 million in cash, subject to an inventory adjustment at closing.

Fiber One Cheesecake Bars

New bars contain five grams of fiber and 150 calories per individually wrapped package

August 26, 2015

Fiber One introduced a treat to satisfy cheesecake cravings with new Fiber One Cheesecake Bars in Salted Caramel and Strawberry.

General Mills Launches The Good Table

Restaurant-inspired product line includes no artificial flavors, no colors from artificial sources and no high fructose corn syrup

August 19, 2015

The entire line of The Good Table's sauce and crust mixes do not contain added monosodium glutamate, artificial flavors, high fructose corn syrup or colors from artificial sources, making it an excellent choice for family dinner.

General Mills Unveils New Product Innovations

New offerings address consumer interests in key trends including wellness and convenience

August 3, 2015

Leading this collection is a host of new products to align with growing consumer interest in wellness, including new Yoplait Plenti, Nature Valley Toasted Oats Muesli, and Annie's organic soups.

General Mills to Protect Bees from Pesticides

After dialogue with investors, General Mills updates pollinator policies

July 16, 2015

Following engagement with investors and advocates, General Mills a major packaged foods company to improve policies to protect bees and other pollinators from the impacts of pesticides.

General Mills Expands Go Giant™ Healthy Eating Challenge

Green Giant, Interactive Health partner to change America's eating habits

July 7, 2015

The program, which has sparked dramatically positive behavioral changes in thousands of participants, will improve America's eating habits through a dynamic four-week program that inspires people to eat more fruits and vegetables.