Experts project that at least 2.5% of US adults follow a strict vegan diet. Interestingly, this figured is dwarfed by rising numbers of consumers who are not on a strict vegan diet—but appear to be looking for new vegan food and drink options.
10 new products will open new markets for the company’s flavor-first vegan and vegetarian foods
March 16, 2017
The new products, launched exclusively at the Natural Foods Expo West event, will enhance its product offerings with seasonal offerings and move Field Roast into the growing snack and comfort food market.