The new beverage comes in an immersive augmented reality experience revealing custom can art
April 3, 2024
The new addition to the Monster Energy Zero Sugar Ultra lineup, Fantasy Ruby Red's concoction bursts with bold flavor and a tantalizing twist to set taste buds alight with its fusion of vibrant ruby red citrus and exhilarating energy.
Powdered flavorings are essential in dry mix beverages. Our chemists are skilled in developing powdered flavoring that doesn’t clump or change flavor, even during long periods of storage.
The new beverage contains 222mg of caffeine paired with a proprietary blend of mood and energy boosting Lion’s Mane and Cordyceps
January 31, 2024
Odyssey introduced its latest innovation, the 222 line, featuring 222mg of caffeine paired with Odyssey’s proprietary blend of mood and energy boosting Lion’s Mane and Cordyceps.
"As a performance dietitian, the Suckerpunch pickle shots have been a great addition to my electrolyte selection for athletes," said Laura Anderson, MS, RD, CSSD, and associate athletic director of the Performance Nutrition Department at the University of Colorado Boulder. "It's crucial for them to replenish lost electrolytes to help prevent muscle cramping from happening, and the quick pickle juice shot provides this in a fun, palatable form.”
New product lines include White Rabbit Energy Seltzer and Iced Teas
January 24, 2024
Crafted with innovation, flavor, and a commitment to providing a natural energy boost without the caffeine jitters, this new beverage aims to redefine the way consumers experience and embrace vitality in their daily lives.
Short for rejuvenation, the brand was launched in 2022 by 100 Thieves CEO Matthew “Nadeshot” Haag and co-founder Sam Keene, after being expertly formulated to boost energy, elevate mood, increase focus and improve overall well-being.
MiO provides ‘insurance’ to compensate for unwanted side effects of traditional energy drinks
December 17, 2023
“Energy Drink Insurance” launched in parallel with MiO’s new Rolling Energy campaign, empowering Gen-Z to get more out of their water, uplift their day and feel their most energized selves
Engineered with Karma’s proprietary Push Cap, this technology protects the active nutrients until seconds before consumption to ensure optimal potency.
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