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CELSIUS BCAA +Energy Recovery Drink

New beverage is available in three varieties

December 4, 2019

In addition to BCAAs, the product will include additional functionality with ingredients of tart cherry, Vitamin D3, electrolytes and 100mg of caffeine.

Fernhill Completes Energy Drink Acquisition

Super Buzz Energy Drink is a performance beverage aimed at 15-to 30-year-olds

November 14, 2019

Super Buzz Energy Drink is a performance beverage aimed at the 15-to 30-year-old demographic. The “New Age” brand is packaged in a 16-ounce aluminum can featuring a sci-fi themed character and a bright background demanding attention by the consumer.

Harmony Proteins Collagen Drink Mixes

Product line is available at Walmart stores nationwide

November 14, 2019

Harmony Proteins' signature collection started with three baseline collagen beauty water flavors including Blackberry, Crisp Apple, and Watermelon.

Coca-Cola Energy

The Coca-Cola Company introduced several new innovations at the 2019 National Association of Convenience Stores Show

October 10, 2019

“Variety and choice are increasingly important to shoppers, and nowhere is that truer than in the convenience retail channel,” said James Ford, vp of Category strategic advisory, Coca-Cola North America.

MATI Energy Drink

New energy drink contains a blend of organic fruit juices, natural flavors and craft-brewed guayusa

August 14, 2019

MATI Energy is available in three new zero calorie flavors: Raspberry Mint, Lemon Ginger and Grapefruit.

Retail State of the Industry | Beverages

Beverage Trends Abound at Natural Products Expo West

Plant-based beverages, sparkling drinks and sports & energy products topped the list of highlights at the 2019 convention.

July 24, 2019

This year's Natural Products Expo West drew a record-setting 86,000 attendees and more than 3,600 exhibiting companies this March at California's Anaheim Convention Center.

Retail State of the Industry | Beverages

Coffee, Tea, and Energy Drinks Boost Sales with Surprising Crossover 'Mash-Up' Formulations

Blended Beverages: Packaged Facts uncovers trends among beverages that combine two or more unconventional characteristics.

July 1, 2019

Here are three key mashup trends Packaged Facts sees spurring future growth in the beverage industry.

RESPAWN Mental Performance Drink for Gamers

The new beverage contains green tea extract, choline, B vitamins, and 95mg of caffeine

June 12, 2019

RESPAWN is available to US residents from www.RESPAWNbyRazer.com in four sugar-free flavors: pomegranate watermelon, blue raspberry, tropical pineapple, and green apple.

teaRIOT Plant-Powered Energy Drinks

New beverage is available in five varieties the provide specific functional benefits

June 5, 2019

With no jitters, no crash and hardworking, easily recognizable ingredients, teaRIOT is an organic, positive-energy tea that keeps you going, powers workouts and enables consumers to stay focused while studying, gaming, or working.

REIGN Total Body Fuel

New beverage features 300mg of natural caffeine with zero sugar, zero calories and zero artificial flavors or colors

May 3, 2019

Made for energizing consumers pre or post workout, REIGN Total Body Fuel helps refuel, refresh and recover featuring 300mg of natural caffeine with zero sugar, zero calories and zero artificial flavors or colors.