Available in four flavors — Sparkling Blue Raspberry, Sparkling Peach Mango, Sparkling Watermelon Strawberry and Sparkling Candy — the King Kongin lineup has zero sugar, calories and carbs, containing premium natural ingredients with no artificial colors, and is kosher certified and non-GMO. 

Created with daily empowerment in mind, REBBL's 20g Protein beverages are 100% organic, non-GMO, and crafted with a triple adaptogen blend, including Maca, Ashwagandha, and Reishi.

Fruit Punch and Pineapple Coconut are joining the party alongside the classics, Citrus and Island. All four offerings of TAMPICO Hard Punch feature a smoother, more flavorful experience thanks to a new, lower 5% ABV, and for the first time are now available in a six-pack format.

Physically active consumers want convenient, protein-packed options to fit into their on-the-go routine. “Plant-powered” ready-to-drink (RTD) and ready-to-mix (RTM) protein beverages are emerging as a perfect solution to fill this niche nutrition category and grow into the mainstream market.

With zero sugar and zero BS, Main Character 5-hour ENERGY® gives you zero reasons not to bring it to every room, every Friday, and every moment of the summer.

"Hard Tea was one of consumers' most frequent RTD category purchased in 2023, which created an opportunity for High Noon to provide a premium alternative in a way only the brand can with real vodka and real iced tea," said Britt West, executive vice president and general manager at Gallo.

"Our journey began in 2015, evolving from bottled almond milk lattes to canned oat milk lattes in 2019,” notes Jash Mehta, Pop & Bottle CEO and co-founder. This new multi-serve cold brew series is our nod to those seeking the premium taste and quality of traditional black coffee in a more economical, multi-serve format."

In cans designed with Bones’ signature skeleton and creative flair, Bones RTD lattes are designed to be smooth, with 100% cold brewed coffee, a splash of whole milk, and a touch of sweetness.

Available in three varieties — Into the Woods, Best Zest and Night Flight — each can of Fable contains a 5mg micro dose of Delta-9 THC and 3mg CBD.

Nixie introduced Classic Cola, Root Beer, and Ginger Ale sodas that are better for you, and better for the planet, demonstrating that beverages can be made with healthy ingredients and still taste good.