The brand added four new candy-inspired flavors to its lineup
June 21, 2023
The new LFG Burn line was specifically designed to not only deliver long-lasting energy, laser-sharp focus, endurance and stamina, but also a fat-burning boost just like its pre-workout namesake.
Cutting edge trends include products that feature hydration claims, cannabis ingredients and wellness elixirs
June 2, 2023
"The team at Yerbaé is thrilled to introduce these two delicious flavors to our customers,” said CEO Todd Gibson. “Lemonade is a classic summer favorite, while Yuzu Lime brings a unique, refreshing citrus twist to our line of beverages. We are always looking for ways to innovate and bring new, exciting flavors to our customers."
The most recent collection of beverage innovations includes sparkling water, hard tea and new flavors of soft drinks
June 1, 2023
"We disrupted the industry, creating an entirely new taste in the Hard Seltzer category with White Claw by bringing new thinking, technology breakthroughs, and our unmatched iconic flavors to market,” said Anthony von Mandl, O.C., O.B.C., founder & CEO. “The same innovative spirit and technological know-how inspired the creation of our premium vodka—we believe the vodka category is ready for its White Claw moment."
Country superstar acts as brand ambassador for proprietary blend sweet tea
May 25, 2023
An antioxidant-rich, all-natural, zero sugar and low-calorie refreshment, Ryl Sweet Tea will shake up the summer beverage scene with a healthy alternative to the Southern classic.
The new drinks are a collection of premium flavored sparkling waters with three flavors
May 18, 2023
Topo Chico Sabores is a collection of premium flavored sparkling waters with three flavors, filtered sparkling water, crisp bubbles and blend of minerals added for taste, meant for everyday drinking among Topo Chico enthusiasts.
Brand responds to consumer desire for new energy drink flavors
May 17, 2023
Yerbaé's plant-based functional beverages are designed to be simple, clean with minimal ingredients that provide a boost of energy and a refreshing, unique taste.
The Boston Beer Company introduces malt-based lineup of full-flavor, 8.0% ABV cocktail-style drinks in a 24oz can
May 3, 2023
With taste, pricing that won't break the bank and convenient single-serve formatting, Slingers was carefully crafted to capitalize on the triple-digit growth of the ready-to-drink (RTD) category and the growth of higher-ABV offering
The new drinks contain 6g of plant-based protein, adaptogens, maca, ashwagandha, and reishi
May 3, 2023
Packed with 16g of plant-based protein, these 100% organic, ready-to-drink protein beverages are boosted with adaptogens and super herbs including Maca, Ashwagandha, and Reishi to help support the body's ability to cope with stress.