What are the next hot ideas in cold dairy products? The American Dairy Science Association (ASDA) went to a warm locale, Phoenix, to host its annual meeting and the inaugural Dairy Research Institute New Product Competition.
Greek yogurt has exploded in popularity. Some, including Carlo Noce, category manager of dairy and grocery at Longo’s, note its low-sodium content as a possible reason for its emergence.
Straus Family Creamery introduced Organic Greek Yogurt, which it describes as the only non-GMO-verified, certified Organic Greek Yogurt on the U.S. market.
The surge of Greek yogurt introductions and its popularity over the past year have left little room for other new entrants into the yogurt segment. In fact, SymphonyIRI data indicate, at the current pace of growth, sales of Greek yogurt will comprise 43% of the $4.6 billion U.S. yogurt market by the end of this year.