Articles Tagged with ''consumer behavior''

Using AI, Tastewise goes beyond simply knowing which foods are currently trending, to understanding why they’re trending, giving food brands critical insights and more lead time to prepare for the future market demands.

While soy protein and beverage consumption has risen among millennials, industry trends among all age demographics show potential for market growth as consumers prioritize healthy food choices and sustainably produced foods. The plant-based foods category grew by 20% between 2017 and 2018, outpacing sales of all retail foods by 10-times.

Maeve Webster, Menu Matters, will engage Gen Z participants to talk about how they consider a manufacturer’s ethics, transparency, ingredient sourcing, geopolitical issues, uniqueness, etc.

In preparing for its annual outlook on 2019, global new products tracker Innova Market Insights identified its top 10 trends influencing all food and beverage categories. These developments certainly express themselves in Prepared Foods' category overviews.

A majority of grocery shoppers believe that packaging can leave undesirable chemicals in their foods and beverages.

Over the past year, a deluge off acquisition and collaboration deals between kit manufacturers and retailers has created a groundswell of media conversation, consumer awareness and retail distribution points for meal kit offerings.

Growing up with a focus on the flavor and function of food rather than brand will make Gen Zs more challenging for food marketers to reach

2018’s eCommerce sales increased by a whopping 35.4%, according to IRI’s new research, Consumer Confidence Reflected in eCommerce Growth.

Regardless of the restaurant type, we’re all really creatures of habit; most often sticking with the same favorites without even giving the whole menu a once-over.

After a decade or more of focusing largely on the needs, preferences, and behaviors of Millennials, the food industry is ready to focus its attention on Gen Z.