Articles Tagged with ''consumer behavior''

There are 72 fewer in- or away from home occasions per person annually when a purchased beverage is consumed today than there was a decade ago. It’s not that consumers are only drinking tap water; there are still about 1100 beverage occasions per person a year, which equates to about 3 non-tap water drinks a day, according to NPD Group’s continual tracking of US consumer’s eating and drinking behaviors.

The average Millennial resents having to drive to said grocery store, park their car, walk 50 feet to claim a cart, traipse all 46,000 of those square feet to collect their groceries, pile them into the cart, stand in line at the register, walk 50 feet to their car, drive home, and carry them from the car to the kitchen.

A new study measuring consumer connection to their favorite food brands continues to offer insight on the extent to which consumers truly love food brands, the feelings and emotions that drive brand love, and the ways in which brand love drives consumers’ marketplace behaviors.

The parents might bring home the bacon, but it’s probably the kids who pick the brand. Despite their size and obvious lack of discernible income, children have a disproportionate sway over household grocery purchases and decisions.

The good news for population growth, however, is that the relatively large (and culturally diverse) Millennial generation is, in fact, having children. The actual number of births for 2013 is estimated to have increased for the first time since 2006.

Acosta Sales & Marketing, a sales and marketing agency in the consumer packaged goods (CPG) industry, and Technomic, a fact-based research and consulting firm in the food industry, released The Why? Behind The Dine, a joint foodservice report that analyzes how consumers determine what’s for dinner.

A new global analysis released by the National Geographic Society and GlobeScan finds that concern about environmental problems has increased in most countries surveyed, and that more people now expect global warming will negatively affect them during their lifetime than in 2012.

New Mintel research finds that more often than not, diners eat with their eyes, not their stomachs.