The U.S. prebiotics market is poised for growth, but it still lags other areas of the world in terms of sales. Recent developments could propel U.S. consumers to embrace the health-benefitting products.
Adding fruits, such as cranberries, raisins and berries, as well as vegetables, to food and beverage products contributes toward optimal sensory appeal.
The recent recommendations from the Dietary Guidelines Advisory Committee (DGAC) confirmed what Mintel's research and consumers have already been suggesting: restaurants need healthier menus.
Traditional "kid fare" items, such as hot dogs and PB&J, are being moved aside for more sophisticated and healthy options with bold, authentic and fusion flavors.