It turns out there’s a sizeable number of consumers (including those hard-to-figure Millennials) who like to eat at home, save money and simply enjoy a hearty meal.
Greg Shewchuk to assume Senior Vice President, Chief Marketing and Commercial Officer, Americas Simple Meals & Beverages positions
February 22, 2016
Campbell Soup Company announced the appointment of Greg Shewchuk as Senior Vice President, Chief Marketing and Commercial Officer, Americas Simple Meals & Beverages, effective March 7, 2016. Greg will report to Mark Alexander, President, Americas Simple Meals & Beverages.
Campbell's Culinary & Baking Institute reveals emerging trends including authentic Thai, traditional fats and cooking with fire
January 15, 2016
Campbell’s Culinary & Baking Institute (CCBI), a global network of highly-trained chefs, bakers and culinary professionals at Campbell Soup Company, released its third annual Culinary TrendScape – a report tracking the top 10 influential food themes for 2016.
Campbell believes it is necessary for the federal government to provide a national standard for labeling requirements to better inform consumers about the issue
January 13, 2016
Campbell Soup Company announced its support for the enactment of federal legislation to establish a single mandatory labeling standard for foods derived from genetically modified organisms (GMOs).
Keurig Green Mountain and Campbell Soup Company partner to develop new convenience products
September 24, 2015
Keurig Green Mountain, Inc. announced the launch of Campbell’s® Fresh-Brewed Soup®, in partnership with Campbell Soup Company, available for purchase on Keurig.com.
Company plans to change many of its recipes, build stronger connections with consumers and increase focus on faster-growing categories
July 27, 2015
Campbell Soup Company provided an update on the company's key strategic imperatives. Led by President and Chief Executive Officer Denise Morrison, executives outlined important actions the company is taking to reshape Campbell and improve its growth trajectory by strengthening its core business and expanding into faster-growing spaces. This includes Campbell’s plans to change many of its recipes, to build stronger connections with consumers and to increase the company’s focus on faster-growing categories, such as health and well-being and developing markets.
Company purchases Garden Fresh Gourmet to support fresh food, supermarket perimeter efforts
June 18, 2015
Campbell Soup's announced the acquisition of Garden Fresh Gourmet—a Ferndale, Michigan-based marketer of refrigerated salsa, hummus, and dips—reflects an industry-wide shift among food manufacturing giants to the fresher, livelier supermarket perimeter and to natural/organic products.
Move extends company’s presence in faster-growing packaged fresh category
June 10, 2015
Campbell Soup Company announced it has entered into an agreement to acquire the assets and business of Garden Fresh Gourmet for $231 million. Garden Fresh Gourmet is the No. 1 branded refrigerated salsa in the U.S. and also makes hummus, dips and tortilla chips.