FMI Releases U.S. Grocery Shopper Trends 2015 Resources

Full trends report includes sharable infographic and recorded webinar series

Food Marketing Institute (FMI) introduced new resources related to its U.S. Grocery Shopper Trends 2015 analysis with The Hartman Group, which initially debuted at FMI Connect in Chicago. Inclusive of a full report, sharable infographic and recorded webinar series, the analysis explores the new norm regarding American food shopping.

• Webinar Series: Join FMI and The Hartman Group for a webinar series on FMI’s U.S. Grocery Shopper Trends 2015:

• A Peek from the Peak: A Panoramic View of the U.S. Grocery Shopper Trends 2015 Wednesday, August 5 at 2:00 pm ET • (At Capacity - Recorded for Download by Friday, Aug. 7)

• Making the Meal Fit the Shape and Schedule of the New American Household: the Grocer as Food and Family Facilitator, Wednesday, September 2 at 2:00 pm ET

• When Head Meets Heart in the Grocery Cart: Emerging Consumer Values Regarding Food Safety, Health and Wellness, and Animal Welfare, Wednesday, October 14 at 2:00 pm ET

Switching from plastic to paper-based packaging often comes with new challenges. This webinar will explore how an ovenable, fiber-based packaging solution can deliver the benefits of plastic with 90% less plastic usage.