Overall US bakery launches grew by about 1% in 2024. The category was led by cakes, pastries and sweet goods with a 12% increase in launches versus the prior year.
New desserts are time-saving, responsibly sourced and sustainably packaged
December 14, 2023
Vandemoortele USA introduced two new desserts, Maple Pecan Cake and Cookies ‘N Cream Pie, to its line of cakes and pies. The products are time-saving, responsibly sourced and sustainably packaged.
Five new light baking mixes include Light Cake Mix Single-Serve Cups and Light Baking Mixes for fudge brownies and peanut butter chocolate chip cookies
February 15, 2023
In Halo Top’s first foray beyond freezers and into the baking aisle, the brand is giving ice cream lovers and sweets connoisseurs a way to indulge in their favorite baked desserts.
T. Hasegawa reveals top trends, tastes in desserts, confections
November 18, 2022
As a global Top 10 food and beverage flavor expert, T. Hasegawa stays ahead of emerging trends, to help analyze the latest in what consumers are looking for in packaged foods, beverages and foodservice.
The new frozen treats contain 110 calories and 8g of sugar
April 15, 2022
Consumers are seeking more dairy free options, and according to SPINS data, plant-based novelties (any treat on a stick, cone or sandwich) grew market share of the total frozen desserts category by 35% in 2021.
The frozen dessert-maker expands portfolio of better-for-you treats with a fruit-based sorbet
March 24, 2022
Originating from a portfolio of better-for-you frozen treats, new Halo Top Fruit Sorbets contain 260 calories per pint, and are vegan certified, gluten-free desserts that burst with flavor while having at least 50% less sugar than other fruit sorbets in the frozen aisle.
Datassential research shows that more than half of all consumers consider the flavor of a dessert as one of their top three factors when ordering a dessert away from home.
Faced with ongoing uncertainty and disruption of COVID-19, consumers have turned to familiar, comforting retail products to find emotional support. In particular, many categories of packaged desserts and confections are enjoying greater sales and frozen desserts, in particular, are thriving.
The new products include three flavors of dessert yogurt smoothies and two flavors of fruit and crema desserts
August 25, 2021
Dessert-inspired yogurt smoothies and cremas are the newest addition to the LALA® brand of fresh dairy products featuring the authentic taste of Mexico.
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