Prepared Foods hosts its third annual Plant-Based Foods webinar and explores tastes, trends and technologies in the growing plant-based foods market. Euromonitor and SPINS data say plant-based foods generated $28 billion in global sales in 2022 and $8 billion in US sales that year, up 6.6% from 2021. Moreover, Plant Based Food Association consumer research shows that an estimated 70% of the total U.S. population is consuming plant-based foods.
For its part, Innova Market Insights identified “Plant-based: The rise of applied offerings,” among its Top Ten Trends for 2024. “In this trend, we emphasize the health benefits of plant-based in more familiar and convenient formats for consumers,” said Innova. “We predict growth, for example, in time-saving ready meals that are vegan or vegetarian versions of time-honored popular dishes such as a lasagna made with lentils instead of meat. The message is clear to brands and retailers that plant-based options can meet the needs of consumers who don't eat meat at all, as well as many more who are happy to eat less of it as long as the product tastes good.”
In this session, listeners will hear:
- Overall market trend lines, growth data
- Ingredient, formulation strategies in meat, dairy, and seafood analogs
- Challenges, opportunities for 2024 and beyond
Sponsored by:
