With colder months rapidly approaching, consumers are gravitating toward hot drink options. This year, however, pumpkin spice lattes and peppermint mochas are shifting to the backburner. Instead, shoppers have a growing interest in emerging global flavors, bolder and spicier options, and functional ingredients that can address personalized wellness needs.
As more consumers take a proactive approach to their holistic health, they are increasingly motivated to purchase products that support physical, mental and emotional well-being. They’re also looking for convenient ways to add nourishing offerings into their everyday lives, as well as personalized nutrition options.