New bar contains reduced amount of sugar and comes in new packaging
March 2, 2016
The update comes as a direct result of customers asking for less sugar. Additionally, Pure introduces new packaging for the overall brand with the updated bar.
Unsweetened Black Tea with Lemon and Unsweetened Green Tea make up new offerings
February 29, 2016
Pure Leaf® Iced Tea, a product of The Pepsi Lipton Tea Partnership, announced the launch of Pure Leaf Tea House Collection, a super-premium line of organic tea leaves brewed with fruits and herbs for aromas and layered flavors.
Splash is a lighter tasting, easy to drink margarita option
February 29, 2016
Lime-A-Rita introduced Lime-A-Rita Splash – a refreshing new take on the traditional margarita. Lime-A-Rita Splash will allow consumers to treat themselves and indulge in "margarita moments" more often. Splash provides consumers with a variety of choices and taste experiences for any occasion.
New varieties include Strawberry Citrus, Strawberry Shortcake and Tropical Fusion
February 29, 2016
The ICEE Company announced new promotional flavors for 2016. Strawberry Citrus, Strawberry Shortcake and Tropical Fusion. These new flavors will start rolling out in February and continue through summer, 2016.
New agreement includes the full line of Crio Bru flavors roasted through the company’s patent-pending process
February 26, 2016
The agreement includes the full line of Crio Bru flavors roasted through the company’s patent-pending process using cacao (cocoa) beans from Ecuador, Ghana, Dominican Republic, and Venezuela.