The market for probiotics is growing in response to impressive consumer interest. According to Business Insights, the U.S. market grew 8.7% between 2003-2008 to $5 billion, and it is expected to grow at 5% through 2013 to a value of $6.4 billion.
SK Food International recently added Identity Preserved Certified Organic and Conventional Non-GMO precooked bean, pea and lentil powders and flakes to its extensive line of ingredients.
Digestive/gut health ranks as the most popular active health positioning, from global product launch activity tracked by Innova Market Insights in 2010, constituting 26.7% of active health* product launches.
BI Nutraceuticals is now offering steam-sterilized chia seeds to its customers. The company’s chia seeds have been sterilized using BI’s Protexx HP process,
Soluble and insoluble dietary fiber, probiotics and enzymes all can play a role in gastrointestinal health. Marketing those benefits to consumers can be challenging.
A new clinical trial study suggests that FenuLife®, marketed by Frutarom Inc., as an aid to improve blood glucose response, is also a safe alternative to pharmaceutical acid-reflux and heartburn medications.
January 31/Montreal/Institut Rosell-Lallemand Press Release -- Institut Rosell-Lallemand, "true to its founders’ commitment to educate people about the science and benefits of probiotics," announced it has supported the first documentary entirely dedicated to the friendly bacteria.
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