“GURU Zero Wild Berry has already proven to be a huge success from the start, with our unique organic, zero-sugar formula, metabolism-boosting properties and unparalleled taste,” said Luc Martin-Privat, PharmD, GURU's brewmaster and vice president of R&D and innovation.

Enriching the diet with regimens of prebiotics, probiotics, postbiotics, and other ingredients can establish greater microbial diversity in the gut and has been reported to improve immune function in the aging population.

Totally new ingredients will include offerings in the Men's Health, Sports/Active Nutrition and Energy categories. Previously launched but new to SupplySide ingredients include offerings in Muscle Health, Energy, Mood and Sleep categories. All of these ingredients are supported by clinical science, and most are considered “beverage-friendly” as part of PLT's growing beverage ingredient portfolio.

The new EDGE™ packaging format was developed using sustainable cardboard tubes that are similar in size to the iconic "slim can" energy drinks, the pieces inside individually flow-wrapped for stability, freshness & portability, adding value to every piece.

These offerings showcase IBSA’s commitment to enhancing health through select dietary supplements that use novel technology for absorption, tolerability, and user convenience.

Aiming to elevate consumers' fitness journeys, MET-Rx's newest flavor innovations are designed to add excitement and variety to MET-Rx's flavor profiles without sacrificing substance.

By acknowledging the feelings of isolation and frustrations that many experience, Atkins Way offers a better way, providing freedom from a lifetime of dieting through a joyful approach to eating, says the brand. 

A breakfast smoothie created to replace breakfast, Todo provides prebiotics, adaptogens and antioxidants, is filled with fiber, and offers a milk base of 25g of complete protein, fully devoid of artificial sweeteners or added sugar. 

Made with over 55 whole-food derived ingredients, Hiya Kids Daily Greens + Superfoods is a comprehensive nutritional supplement that delivers essential greens, superfoods, vitamins, minerals, and antioxidants tailored to children's needs.

Laird Superfood products contain only clean ingredients with no artificial (or “natural”) flavors, colors, syrups, refined sugars, or additives.