Most food is judged by the consumer before it’s ever tasted. The color and appearance of foods and beverages are a primary aspect of what encourages someone to desire and taste them. The vibrant greens of fresh produce, the rainbow hues of fruits, or the more subtle, creamy beiges and golds of cheeses, and the rich browns of baked goods and seared meats can awaken a slumbering palate.

LesserEvil unveiled two new plant-based product innovations: Sun Poppers, made from upcycled watermelon and pumpkin seeds, and PeaNOTS, made from organic pea protein.