Satiety is just one of the benefits researchers found from a high-protein breakfast.
March 27, 2013
The consumption of the high-protein breakfast led to increased fullness or "satiety" along with reductions in brain activity that is responsible for controlling food cravings.
Ready-to-eat (RTE) cereal makers channeled their inner Mark Twain in 2012, as in “the reports of my death have been greatly exaggerated,” with the category celebrating a comeback year on the new products front.
Cereal bars have come under increasing scrutiny in recent months, as studies have criticized the products as full of sugar, fat and calories. However, many of these same bars are positioned as healthy, with such nutritious attributes as whole grains, nuts and dried fruit. How are manufacturers responding to the criticism, while keeping consumer needs and demands at the forefront?