BODYARMOR has launched a new Cherry Lime flavor, with a military camouflage celebratory bottle in honor of those who have served in the armed forces.

“LALA Licuados are the perfect way to start your morning,” said Matt Okeson, head of marketing and R&D for LALA U.S. “With the goodness of oats, real milk, and a blend of real fruits, LALA Licuados are a Hispanic breakfast standard in a convenient ready-to-drink format.”

Dr Pepper Strawberries & Cream is made with the original 23 flavors of Dr Pepper swirled with layers of refreshing strawberry flavor and a smooth, creamy finish.

FruitSmart has identified rising demand for fruit juice and botanical combinations as a major new trend in the healthy beverage space, and will highlight its capability to blend them at Natural Products Expo West, March 8-10, 2023.

Kyowa Hakko USA is excited to announce the launch of CENTR Enhanced sparkling water, a functional beverage with a blend of nootropic and adaptogenic ingredients that includes its Cognizin® citicoline.

Prepared Foods talks all things sugar reduction—from ingredients to formulation strategies—with Lindsay Wisener.

I.C.E. Labs, short for Innovate, Create and Enjoy, will maximize Talking Rain Beverage Company's ability to test products more efficiently on a smaller scale, generating consumer response over a six to nine-month basis. 

Without giving away too much of the content, here are some of the hottest trends you should be paying attention to if you plan on launching a food, beverage, or supplement in the next five years.

Driven by format familiarity, consumers’ desire to avoid alcohol, and new cannabis markets becoming operational, beverage is one of the fastest-growing segments, outpacing the growth of the overall edibles category.

Provenance, functional ingredients, clean-labels, and tropical flavors are among the trends that iTi Tropicals expects to see throughout 2023.