Old Orchard Brands makes smart beverage choices even easier today with the introduction of its new Cranberry Cherry reduced-calorie juice drink as part of its expanding Cran Naturals line of naturally sweetened juice cocktails.

Despite rising levels of interest in recent years, ready-to-drink (RTD) or iced teas still accounted for a relatively modest 7.5% share of global soft drinks launches recorded by Innova Market Insights in 2014.

Fresh Start Fusions feature only real fruit and vegetables, with no sweeteners, preservatives or other added ingredients.

The new line uses natural flavors and natural sweeteners to add a signature, flavor-packed taste in every sip.

American Beverage Corporation, the manufacturer of the popular children's fruit drink brand Little Hug Fruit Barrels®, introduced HUG Fruit Slushee™, a frozen fruit slushy.

This new flavor from the brand was formulated to liven up an iced coffee and to give cocktail lovers a refreshing and delicious twist.

Summer time is family time – it's all about slowing down and savoring special moments spent with family and friends. This upcoming season, beloved lemonade brand, Country Time, is helping America squeeze in more moments of togetherness with the introduction of an innovative product, new Country Time Lemonade Starter, a multi-serve liquid concentrate beverage mix that makes preparing lemonade easier than ever before.

The new lineup consists of Pomegranate Açai, Tangerine, Blackberry and Strawberry Guava.

Pacific introduced a new line of Organic Coconut Non-Dairy Beverages. Pacific’s Coconut is a nutritious drink that reportedly packs in the rich, authentic flavor of a freshly-cracked coconut.

Likewise, freshness is a dynamic that consumers can smell or feel–and it also is perceived to contribute to a person’s well-being.