IRI has once again announced the product introductions over the past year that qualify as New Product Pacesetters.
April 18, 2013
Only 11% of the nearly 1,900 new CPG launches met the stringent, industry-recognized benchmarks of exceptional first-year sales success required to achieve 2012 New Product Pacesetter status.
As this issue goes to press, a judge has thrown out New York City’s ban on large sugary drinks, which restricted sales of full-sugar drinks, such as soda and sweetened tea, to 16oz per serving.
The Seattle’s Best concoction joins a rapidly growing assortment of coffee options in supermarket aisles, particularly among coffees bearing famous names.
Seattle’s Best may be entering its second decade under the auspices of Starbucks, but the brand is seeing its fortunes and, likely, mass-market awareness rise to unprecedented heights.
American consumers appear to view even the most troubled economy in decades as little deterrent to their need for a daily cup of joe.
April 11, 2013
Zagat has completed its first survey to delve into the coffee-drinking habits of American consumers; they’ve discovered that even in the worst of the economic crisis, coffee lovers are loathe to sacrifice their beany brew.