BzzAgent and SymphonyIRI Group announced social marketing, when used to build widespread consumer advocacy, generates an average sales lift of 6.7% for CPG brands.
Researchers have found that consuming two servings a day of soy foods like tofu and soymilk helps reduce the number and severity of hot flashes from menopause.
A review of 19 previous studies involving more than 1,200 women found that two daily servings of soy can reduce the frequency and severity of hot flashes.
The different allergy labels in common use may be confusing consumers instead of helping them decide whether to buy a food product, a new Canadian study shows.
Eating meals at breakfast that have a low glycemic index may help prevent a spike in blood sugar throughout the morning and after the next meal of the day, a new study has revealed.