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Articles Tagged with ''food marketing''

Mike’s Hard Lemonade Partners with Lil Dicky, Drizly

A partnership between Drizly and Mike's makes sense because millennials are increasingly using the app for fast and convenient beverage orders

August 22, 2017

Mike's launched the Deliver the Unexpected sweepstakes that will award one lucky consumer and his or her friends a fun-filled house party hand delivered and hosted by Lil Dicky.

Mayfield Creamery Recharges Brand

Restoring the brand name to the original Mayfield Creamery was the first step in transitioning the brand to showcase its authentic positioning

July 27, 2017

Since 1923, Mayfield Creamery has been crafting quality ice cream with family recipes and fresh cream from their own dairy.

US Grocery Shopper Trends Report

US grocery shoppers desire transparency that offers messages about food safety, and health and wellness

July 5, 2017

Research suggests that Millennials have become comfortable with using online shopping for grocery needs

Tomorrow’s Store Shelf: Where’s the Win-Win for Processors, Retailers?

Speaking at the 2017 Prepared Foods New Products Conference: Errol Schweizer, BeyondBrands

July 5, 2017

Consumers have an ever expanding array of mealtime options. So how do brick-and-mortar grocers keep shoppers coming in for unique foods and drinks that hit lifestyle, health and taste trends—and grow store sales?

High Brew Cold Brew Coffee #HighRoadTour

High Brew will take its refurbished 1952 GMC Coach bus around the US to introduce consumers to its ready-to-drink cold brew coffee

June 21, 2017

Beyond offering consumers a taste of the coffee, the #HighRoadTour also taps into millennials’ desire for authentic experiences.

Specialty Food Association, FMI Announce Alliance

The relationship will bring together SFA and FMI members to strengthen business development

June 16, 2017

Food safety experts from FMI will lead educational opportunities at the SFA's Summer Fancy Food Show.

PepsiCo Signs Strategic Agreement With Alibaba Group

The agreement enables PepsiCo to enhance consumer experiences by tapping into Alibaba's big data capabilities and innovative marketing solutions

May 31, 2017

The collaboration enables PepsiCo to further enhance consumer experiences by leveraging Alibaba's data to introduce innovative marketing initiatives, customized products and integrated omnichannel solutions.

NightFood Holdings Issues Update

Company delivers update regarding new flavors, additional snack formats, and $5,000,000 financing

May 25, 2017

During the quarter ended March 31, 2017, the company established a $5,000,000 Equity Purchase Agreement with Black Forest Capital, LLC

Voortman Bakery Cookies

Formally known as Voortman Cookies, the brand reimagines itself with a new look and flavors

May 23, 2017

Voortman Bakery aims to connect with new consumers and disrupt the dynamics of the category by replacing artificial colors and flavors.

Don Sebastiani & Sons Creates New Collective

Company’s brands will be combined to work as one unit

May 18, 2017

Don Sebastiani & Sons rolled out a unique and innovative effort consolidating its rapidly-growing food and drinks business.

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Articles Tagged with ''food marketing''

Unlock the Future of Food and Beverage Innovation

Are you a leader in research & development? Stay ahead of the curve with Prepared Foods, the premier source of information and insights for today's trend leaders and taste-makers in food and beverage manufacturing.