The challenge of freshness is hitting frozen foods from all sides
December 9, 2015
Chief among these trends is the growing demand for fresh products or, at least, fresher products in refrigerated rather than frozen form, according to market research Packaged Facts in the report, Frozen Foods in the U.S.: Hot Meals, Sides, and Snacks.
Fruit that has typically been popular in Latin America, like pineapple, is making its way into the beverages we experience daily
December 8, 2015
In recent years, the beverages industry has been transformed by the innovation of once routine thirst-appeasing liquids into exciting, energizing, sometimes better-for-you products.
Packaged Facts projects sales for kids' food and beverage will grow to almost $30 billion by 2018
November 17, 2015
Younger children under age nine are a particularly influential demographic for food and beverage marketers. Life-long dietary habits are established during this time period and brand loyalty begins.
Spicy, bold, and ethnic flavors bolstering sales of savory foods and salty snacks
November 12, 2015
It’s a trend that will continue into the foreseeable future, according to market research publisher Packaged Facts in the report U.S. Market for Flavors.
By 2018, Packaged Facts expects sales of chocolate candy in the U.S. to exceed $26 billion for the first time
October 28, 2015
By 2018, Packaged Facts expects sales of chocolate candy in the U.S. to exceed $26 billion for the first time, up from roughly $22 billion in sales estimated by the end of 2015. Most important, the category is quite dynamic: with a strong pace of innovation, an influx of creative new players and a steady flow of new products that engage consumers.
Millennials, men and parents are among the most responsive to social media marketing strategies
October 21, 2015
Social media marketing strategies are an undeniable force in today's world, and retail food industry must make social platforms a part of their marketing strategy.