Perhaps it's just how the cookie crumbles. But when it comes to food trends, there are few food categories like bakery foods that illustrate the large gap between what consumers say—and what consumers actually do.
Consumer feedback on social media inspired enhancements to snack cakes
March 6, 2018
New Food & Beverage Products Video: In addition, the revamped snack cake brings back the original cake’s shape, featuring rounded edges, a defining characteristic that generations of Suzy Q’s devotees know and love.
The proclivity to indulge happens in spite of the healthiest eaters’ rigorous attention to how they eat in their majority lifestyles
February 15, 2018
The 2016 Foodmix Marketing Communications Brand Love Attributes and Usage Study uncovered the extent to which consumers love food brands, the feelings and emotions that drive brand love, and the ways in which brand love impacts consumers’ marketplace behaviors.