Ice Breakers Flavor Shifters

New gum features technology that changes flavor while chewing

Ice Breakers introduced Ice Breakers Flavor Shifters, a new refreshing, multi-dimensional twist on gum. Featuring a technology that changes the gum from one distinct flavor to another while chewing, Ice Breakers Flavor Shifters provides sensory stimulation.

Wild Berry to Coolmint brings together the best of both fruity and minty flavors, while Wintergreen to Coolmint offers a double hit of two popular mint flavors for the ultimate refreshing taste. Shifting between flavors at different times for different people, the gum delivers a unique chewing experience for everyone.

Ice Breakers Flavor Shifters marks an exciting new addition to the Ice Breakers brand, broadening its lineup as the gum category grows and as consumers seek new forms of sensorial stimulation in their gum choices.

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