Cheez-It® is baking up something extra special for crispy crunchy cravers. Enter Cheez-It Extra Crunchy, the brand's crunchiest crackers, for a uniquely multi-sensorial and cheesy crunch.
According to the company, crunch level is a critical consideration factor when it comes to snacking. In fact, 60% of snackers say they prefer a crunchy snack*. The new offerings aim to deliver on that need for new snacking experience for cheese-lovers.
Each bite of Cheez-It Extra Crunchy delivers bold, intensified flavor with a crispy crunch available in two varieties:
Cheez-It Extra Crunchy Bold Cheddar: Imagine the classic, made with 100% real cheese taste fans love amplified with an intense crunch and seasoned to bold cheddar flavor.
Cheez-It Snap'd® Extra Crunchy Sharp White Cheddar: Indulge in the crispy-thin taste of Cheez-It Snap'd infused with even more crunch and an explosion of Sharp White Cheddar flavor.
*Source: Kellanova Proprietary Salty Snacks Demand Landscape Research, The Cambridge Group, 2021
