CAULIPOWER disrupted the $6bn+ frozen pizza category in 2017 by reinventing pizza with the breakthrough introduction of the cauliflower crust. Today, CAULIPOWER is transforming the category again by dramatically expanding its offering of formats, flavors, and day parts, disrupting additional conventional and specialty categories, and setting the freezer aisle on fire.
For National Pizza Month, CAULIPOWER’s new innovation lineup includes:
Pizza Roma: A pinsa-style pie with a crispy, airy cauliflower crust made in Italy
Pizza Bites: A baked (never fried) cauliflower coated pizza bites
Over The Top: A new premium pizza line using unique flavors on cauliflower crust
With the addition of these three new lines to supplement the original CAULIPOWER stone-fired pizzas and plain CAULIPOWER cauliflower crusts, CAULIPOWER now has consumers covered with PIZZA FIVE WAYS, each one celebrating what the brand is famous for: reinventing America’s favorite foods to be flavorful, veggie-forward, and gluten-free.