Prepared Foods proudly hosts an intimate and thought-provoking event for food + beverage professionals in consumer insights, innovation, R&D, marketing, packaging, and related roles. Just as the food and beverage industry is always changing, Prepared Foods is pleased to bring you completely fresh and exclusive new insights and perspectives on tastes and trends for today—as well as tomorrow.
Make plans to attend the New Products Conference, Sept. 30-Oct. 2 at Chicago’s Swissotel. Think you know enough about sustainability? Here are just three NPC sessions guaranteed to about deliver even deeper insights.
SESSION #1 / UPCYCLED INGREDIENTS PANEL FEATURING TYSON, REGRAINED & RENEWAL MILL
Upcycled ingredients was THE leading trend spotted at this year’s Summer Fancy Food Show in NYC! Come to the New Products Conference and hear FoodScape Group Founder Dr. Rachel Cheatham moderate a panel with companies already utilizing food waste stream byproducts—as valuable ingredients in entirely new products! Panel participants include…
- Chef Naikang Kuan, Tyson Innovation Lab (Yappah! Protein Crisps)
- Phil Saneski, Vice President of Product, ReGrained
- Caroline Cotto, Chief Operating Officer, Renewal Mill
SESSION #2 / SUSTAINABLE: FOR SALES + THE PLANET!
Consumers, especially Millennials and Gen Zers, are committed to buying products that have been developed and promoted with a sustainable, eco-friendly positioning. According to research recently conducted by New York University’s Center for Sustainable Business and IRI, sustainably marketed products account for 16% of the CPG market but have driven half the market growth between 2013-2018. And the trajectory is only going to expand according to NYU’s data.
IRI’s EVP of Market & Shopper Intelligence Larry Levin, and Randi Kronthal-Sacco, Senior Scholar, Marketing and Corporate Outreach, NYU Center for Sustainable Business will share the impact and importance of driving new sustainable products. The story will encompass a look at key IRI New Product Pacesetters that have thrived thanks to a sustainable positioning, and Randi Kronthal-Sacco will expand on the global importance of sustainability and highlight work NYU has been doing across myriad categories. This session promises a spirited conversation around areas of opportunity; products that are hitting the mark; and the cost of not listening to the voice of the shopper.
Key takeaways:
- The current and future value of sustainably marketed products
- Categories that lag in sustainability and breakthrough sustainability messages
- Steps to take to up your sustainability game
SESSION #3 / MARS EMBRACES “BETTER FOOD TODAY. A BETTER WORLD TOMORROW.”
Sustainability is one of the core tenets of Mars’ new “Seeds of Change” Accelerator program, whereby this global company partners with emerging new brands and businesses. Come hear Dan Jackson, Vice President-Marketing, Mars North America, discuss his company’s commitment to innovation along such platforms as “responsible food” and “creating with care” as well as world flavors, plant-based eating and easy-meal solutions. Among Mars’ six beginning company partners is Fora Foods, whose new award-winning FabaButter dairy-free butter uses aquafaba (leftover water from chickpea processing!)
