Beginning Oct. 1, in an industry first, Cargill will map all aspects of its North American high oleic canola supply chain through its Knowing Your Roots: from farm to table™ program.

“Understanding where food comes from is a priority for consumers,” says Kristine Sanschagrin, marketing manager of Cargill Specialty Seeds & Oils. “This initiative offers our customers the opportunity to tell that story.”

The program will walk customers and consumers through the whole supply chain: From seed development and the farmers who grow the canola, through oil processing and packaging, on to the foodservice operators and food ingredient manufacturers who use the product, and, finally, to consumers.

Cargill is the only major high oleic canola oil supplier that is also a seed company and vice versa.

Sanschagrin notes. “Because of this unique position, we can provide a transparent supply chain.”

Visit www.cargillfoods.com/clearvalley for more details about Cargill’s high oleic canola oil products.

About Cargill

Cargill provides food, agriculture, financial and industrial products and services to the world. Together with farmers, customers, governments and communities, we help people thrive by applying our insights and 150 years of experience. We have 152,000 employees in 67 countries who are committed to feeding the world in a responsible way, reducing environmental impact and improving the communities where we live and work. For more information, visit Cargill.com and our news center.