SuperCoat™ is a unique process of encapsulation that allows processors to protect base nutrients from extreme temperature fluctuations and also significantly reduces overages. SuperCoat has the ability to mask taste, odor and unpleasant mouthfeel and saves costs by requiring only half of the amount of coating required by competitor's products.

As a result, formulators and product developers are able to "fit" more nutrients into the same product. Items that can be protected include antioxidants, amino acids, nutrients and herbs.

The Wright Group, 337-783-3096, wei@wenrich.com, www.thewrightgroup.net