David Michael: Snacking, Comfort

David Michael transforms a classic American heritage comfort meal—tomato soup and a grilled cheese sandwich—into a portable, crave-able, snack

There are a lot of on-the-go food options: French fries, chicken nuggets, burritos or cheeseburgers. But how about soup?

David Michael innovators love a good challenge and have taken the warm, creamy goodness of tomato soup and encased it in a batter-and-breading jacket. With cheddar cheese flavors in the batter, consumers get the combined satisfaction of tomato soup and a grilled cheese sandwich in every poppable bite. David Michael transforms a classic American heritage comfort meal—tomato soup and a grilled cheese sandwich—into a portable, craveable, snack that delivers the comfort of a home-cooked meal on the road.

Visit David Michael’s web site for more on-trend flavor and food ideas and prototypes.

— David Michael & Co., www.dmflavors.com

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