![hersheys milk shake botle, new product](/ext/resources/May-2013/pfx0513hit3_ib.jpg)
The Special Dark variety joins the brand’s premium line of single-serve, refrigerated dairy beverages, available in 12oz plastic bottles. It is the latest in the line born of a partnership between HP Hood and The Hershey Company, which launched the Hershey-branded products in 2010. Lynne Bohan, spokesperson for HP Hood LLC, explains, “Special Dark continues to be a popular flavor, and it was a natural progression of the line to add this flavor.”