Reduced-guilt Pizza

Trader Joe's Reduced Guilt range of products features formulations with lower fat and calories. According to Mintel GNPD, the recent launch of Trader Joe's Reduced Guilt Pizza Primavera marks a frozen, prepared food with the lowest calorie count within the range so far. Made with yellow squash, zucchini, eggplant and bell peppers and containing 7g of fat and 250 calories per serving, the pizza is a healthful option for consumers looking for a lower-calorie meal. The single-serve Pizza Primavera is microwaveable, ready in less than five minutes.

Information in this column is from the Global New Products Database, the premier source of global product intelligence, published by Mintel International Group; 351 W. Hubbard, 8th Floor; Chicago, IL 60610; call: 312-932-0600; fax: 312-932-0474; or e-mail atillman@mintel.com.

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