Research study finds beloved food brands are significantly more likely to lead consumers to buy more, pay more and talk more about the brand
April 6, 2017
The study conducted by research experts at Foodmix Marketing Communications sought to uncover the new and enlarged role of brand love in the food world.
It seems that every major food company is trying to understand this unique audience and many are blaming them for the seismic shifts that are taking place in the food industry.