The American Beverage Assn. (ABA) recently took issue with a federal report arguing it failed to account for the overall health of energy beverage consumers. This followed controversy and concern over a rise in emergency room visits involving energy drinks.
While LifeAID’s new beverage is focusing on one very specific target audience, one of the beverage category’s biggest successes of recent years is expanding its focus beyond beverages entirely.
A new study from Queen Margaret University in Edinburgh suggests pomegranate juice can help make people feel more positive and enthusiastic about their jobs.
From Superfruits, like acai, mangosteen and gooseberry, to the tried-and-true raisin and always reliable blueberry, uses and applications for fruits in health and wellness foods and beverages are endless, and health benefits continue to be documented.
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