Move adds cider brands, including Woodchuck, Gumption, Wyder’s and Magner’s, to Pabst’s growing U.S. portfolio
December 14, 2015
Under the terms of the Partnership, PBC will have an exclusive license to distribute, market and sell all of Vermont’s cider brands in the U.S., including premium craft cider brands Woodchuck, Gumption, Wyder’s and Hornsby’s (“U.S. Cider Brands”), in addition to Vermont's portfolio of authentic imported cider brands from Ireland and England, including Magners and Blackthorn (“International Cider Brands”).