"Though plastic remains the dominant material, it will face stronger headwinds going forward as the green movement stays strong and past efforts to improve the material's image like light-weighting have run their course," Joseph El-Hage, lead analyst, The Freedonia Group.
The new beverages expand the brand's portfolio of canned cocktails
February 16, 2024
Malibu's RTS is an early adopter of the Tetra Pack format making it easier than ever to enjoy cocktails on-the-go, toss in a cooler or store in the fridge for anytime sipping.
New product lines include White Rabbit Energy Seltzer and Iced Teas
January 24, 2024
Crafted with innovation, flavor, and a commitment to providing a natural energy boost without the caffeine jitters, this new beverage aims to redefine the way consumers experience and embrace vitality in their daily lives.
ZOA Energy looks to "Fuel Something Bigger" with new brand campaign, visual identity, new flavor rollout and product enhancements
February 1, 2023
The new can identity, designed by R/GA, features vibrant colors on the outside, and an enhanced formula inside, increasing the amount of both natural caffeine and Vitamin C by 33% per ounce.
Compostable packages as well as new designs and technologies help CPG brands meet projected sustainable goals
January 18, 2023
Corporate leaders have identified a clear need to focus on technology for finding solutions to tackle global challenges and drive growth. Leading CEOs are already embedding sustainability into their businesses through launching new products and services for sustainability (63%), enhancing sustainability data collection across their value chains (55%) and investing in renewable energy sources (49%). Nearly half (49%) are transitioning to circular business models, and 40% are increasing R&D funding for sustainable innovation.
The new beverage contains 100 calories per serving
December 2, 2022
The popularity of Milk Tea around the world is increasing exponentially, especially among the Millennial and Gen Z demographic and milkadamia’s Milk Tea is packaged in 32oz cartons.
The Native Jun Brand introduced a fresh look, invoking light and a sense of adventure to the functional beverage category
November 16, 2022
Wild Tonic Jun is a cousin of traditional Kombucha because it is made with honey instead of cane sugar, resulting in a smoother, lighter finish and the natural intersection of function and flavor.
Removal of plastic pourers from bottles in the Bacardi portfolio will cut approximately 140 tons of plastic used annually
November 1, 2022
Bacardi is cutting approximately 140 tons of single-use plastic annually, by removing plastic pourers from its bottles in the US, Canada, Puerto Rico, Spain and Portugal.
Inspired by Koe’s California roots, the brand’s new cans shine bright in every color of the rainbow, with an improved recipe delivering a boost of vitamin C, immunity benefits, less sugar, and crave-able flavor
May 18, 2022
Koe’s new look embraces evolving trends in fashion, art, and pop culture, with a colorful background and distinctive retro “sunset stripes” that nod to the brand's California roots.
The new slim and sleek can is designed for on-the-go consumption, providing consumers with additional sizing options
May 4, 2022
The new 12oz formula touts 120mg of natural caffeine from green tea extract and green coffee. ZOA is the only healthy energy drink that combines turmeric and camu camu, which includes 80% of the daily value of vitamin C.