There will be an increase in diversified ingredient sourcing, while the humanization of technology will be essential for consumers who are apprehensive about technology being used to create, modify and produce the food they put into their bodies.
Mintel finds sugar reduction claims growing in Europe.
October 11, 2021
"No added sugar" claims are growing in Europe, with the UK leading the charge as it has the highest proportion (15%) of European food and drink launches carrying this claim in the past five years, followed by Germany (13%) and France (10%).
Meat-free days is the top reason for eating protein alternatives among US consumers
February 27, 2017
While not fully committing to a meat-free lifestyle, ‘Meatless Mondays’ seem to be catching on among Americans as a way to cut back with new research from Mintel revealing that the top reason US consumers use meat alternatives is because they occasionally like to have meat-free days (31%).
Mintel announces six key global food and drink trends for 2017
November 15, 2016
Expect to see a rise in both “slow” and “fast” claims, as well as more products designed to help people unwind before bedtime, sleep better and restore the body while they rest
US yogurt drinks segment increases 62% in five years
October 20, 2016
It seems that US consumers have cultured a love of yogurt drinks as the latest research from Mintel reveals that sales of yogurt drinks have grown a healthy 62% in the five years 2011-2016.