As consumers demand more better-for-you products, experts note that the juice and juice drinks category has been challenged in a unique way and struggled to maintain its share of the beverage market. “The juice/juice drinks sector has struggled during the past year,” says Susan Viamari, vice president of Thought Leadership at Chicago-based Information Resources Inc.
Vegetable Juices’ next generation of savory vegetable juice concentrates add authentic, bold taste
May 20, 2015
Vegetable Juices’ new savory vegetable juice concentrates add truly authentic, bold taste to a wide range of applications including soups, sauces, dressings and marinades—as well as dairy products and cheeses and even baked goods.