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ITO EN Launches LIMITED EDITION TEAS' TEA SHINCHA

New tea comes from a partnership with Whole Foods

July 29, 2015

Much like the arrival of France's Beaujolais Nouveau wine and craft brewers young summer ales, the first-picked Shincha tea leaves are celebrated for its fresh balance of subtle sweetness and smooth umami character. With only limited amounts available each year, Shincha is highly sought after by tea enthusiasts.

North American Tea Championship Declares 23 Best Iced Teas

ITO EN leads the field with the most first-place 2015 'Iced Tea Class' Wins

July 2, 2015

The North American Tea Championship (NATC) --- an independent and professionally-judged tea competition in North America --- named the 23 best, premium iced teas. The evaluation was held June 11 - 12 in Montebello, Calif. at the Wilbur Curtis headquarters, and all of the high-quality winning teas are commercially available in the marketplace. Visit TeaChampionship.com.

ITO EN Partners with Whole Foods to Launch Matcha LOVE

The new Organic Matcha LOVE will be brewed with 100% Organic Matcha and whole green tea leaves

May 13, 2015

The new Organic Matcha LOVE will be brewed with 100% Organic Matcha and whole green tea leaves, offering an authentic experience with restorative powers.

Matcha LOVE Launches CULINARY MATCHA

The finely milled Matcha powder is made from shade-grown green tea leaves

February 17, 2015

ITO EN, a green tea company introduced its new Matcha LOVE®, CULINARY MATCHA.

Switching from plastic to paper-based packaging often comes with new challenges. This webinar will explore how an ovenable, fiber-based packaging solution can deliver the benefits of plastic with 90% less plastic usage.

The Winter Fancy Food Show is where specialty food makers go to exhibit their newest and best products and where buyers go to find their next bestsellers.