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World Taste and Smell Association Unveils Global Activities to Spotlight the Power of Senses

World Taste & Smell Day takes place on September 14

August 25, 2023

"We are collectively still recovering from pandemic-induced isolation and altered routines, and suffering from unprecedented levels of stress," says Rachel Herz, Ph.D., Neuroscientist, and professor at Brown University, and an advisor to the World Taste and Smell Association.

beer

Caramel Color for Beer, Cider

Sethness Caramel Colors grow in popularity as a preferred color option in beer, ciders and malted beverages.

September 22, 2014

Sethness Caramel Colors has continued to grow in popularity as a preferred color option in beer, ciders and malted beverages.

Women at lunch

Taste Possibly Related to Obesity

Scientists believe they may have discovered what causes some people to overeat -- taste.

May 30, 2014

The researchers found that people who do not taste fat in food are more likely to overeat and therefore become obese.

Sweetner

Obesity Impacts Sweet Sense

A study shows that obesity might lower one's ability to taste sweets.

November 25, 2013

A study shows that obesity might lower one's ability to taste sweets.

Women at lunch

Taste, Smell on Flavor

June 1, 2012

Researchers at Oregon State University have shed light on how taste and smell actually work to control perceptions of flavor, and why people love some foods much more than others.

Potato Chips

Charging Food Flavors

May 11, 2012

Japanese scientists have made an interesting experiment in which they used electricity to change the taste of food.

Salt

Low-salt Label Equals Lack of Taste in Consumer Minds

March 29, 2012

Research by Deakin’s Centre for Physical Activity and Nutrition Research suggests that reduced salt labels affect consumers’ taste perception.

coffee

Explaining the Distaste for Tepid Coffee

March 28, 2012

Scientists have been researching why tepid coffee tastes so bad, focusing on how temperature affects the taste of food and beverages.

Lady eating Pizza

Image is Everything

March 15, 2012

Looking at pictures of high-carb food like pizza makes things taste better, research shows.

News

Finding the Fat Receptors

January 16, 2012

Tongues apparently recognize and have an affinity for fat, according to researchers at Washington University School of Medicine in St. Louis.

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