The FDA is amending the color additive regulations to provide for the safe use of spirulina extract made from the dried biomass of Arthrospira platensis as a color additive in candy and chewing gum.
August 15, 2013
The rule will be effective from September 13, 2013.
Each serving comes with a food additive which purports to pack the snacks with 15% of the recommended daily intake of Vitamin B-1and 5% of the suggested dose of Vitamins A, C, D, E and B6.
New data from Mintel's Global New Products Database (GNPD) has spotlighted the most frequent health-focused on-package claims for new products in the food and beverage industry.
LycoRed announced its production of its FDA-approved, all-natural lycopene red color additive has doubled in the past month to meet growing market demand among food and beverage manufacturers.
When looking at the rest of the world, the absence of additives and preservatives and low/no/reduced sugar drives the beverage category (whereas the U.S. market is driven more by natural claims). While there are some differences in which claims are more prevalent depending on region of the world, this focus on healthfulness truly is global.