Developed in collaboration with Japan's renowned Yamazaki Baking, these breads seamlessly merge authentic Japanese baking traditions with Tom Cat's American artisan standards.

Prepared Foods highlights a few examples of how the evolution in protein applications is extending across food and beverage categories.

"Our research shows expanding the range of product choices enables us to engage new consumers who crave a selection of delicious, straightforward options crafted with wholesome ingredients," said Krystle Farlow, director of brand management for Nature's Own.

As more fans crave the sweet flavor profile that Hawaiian brings, Sara Lee Artesano crafted its Hawaiian variety with premium ingredients to deliver sweet bread and buns with a tropical twist. 

The new additions expand the Nature’s Own portfolio to further meet increasing consumer demand for high-quality, fresh baked goods that fit a variety of dietary restrictions and preferences.

Traditionally, proteins such as glutenin and gliadin have been favored in baking for their role in dough texture and structure. However, as consumer awareness of health, nutrition, and sustainability has grown, the focus has shifted to incorporating a broader range of protein sources into baking.

New Pepperidge Farm Lemon Blueberry Flavored Swirl offers an elevated pairing of zesty lemon and sweet blueberry flavors swirled into every slice and is an addition to breakfast breads.

Organic Rock 'N' Rolls are soft rolls with recognizable ingredients and DKB’s signature seedy texture. Baked with quality organic ingredients including whole wheat, barley, oats and flax seeds, each roll contains 12g of whole grains per serving. 

2023 was a solid year for cookies and bread with launches up 6% and 5%, respectively. New cakes, pastry and sweet good introductions also were in the plus column, up 2.7% for the year. Baking ingredients and mixes posted a 1.6% decline in launches while cracker introductions dipped 4.8% in 2023.

Rudi’s Rocky Mountain Bakery, known for its selection of organic and gluten-free breads and frozen innovations including Texas Toast and Breakfast Sandwiches, announced the launch of nut-free Sandos made with Rudi’s Signature Country Morning White Bread and Voyage’s Roasted Seed Spread.