Stir by Zero Proof transforms sparkling water into a fast-acting, elevated cannabis experience
January 24, 2024
Curaleaf Holdings, Inc. a international provider of consumer cannabis products, announced the expansion of its Zero Proof brand portfolio with the launch of Stir, a fast-acting THC beverage mix designed to transform sparkling water into an elevated cannabis experience.
ADM shares flavor, color trends influencing innovation in 2024
October 23, 2023
ADM shared its outlook on the flavor and color trends that will drive product innovation in 2024. With unapologetic abandon for self-expression coupled with individual wellness goals top-of-mind for consumers across regions, ADM has identified four trends that illustrate evolving consumer behaviors and will inspire memorable moments.
Indulge Hawaii Plantation Iced Tea takes a regional approach to iced tea, claiming "the South has sweet tea, but in Hawaii, Plantation Iced Tea is no ka oi."
Beverages that tout relaxation benefits, although still somewhat niche, are gaining ground. More and more manufacturers are introducing products in various formats and with ingredients known for their relaxing properties.
The new normal of cutting back and the growing popularity of the staycation has increasingly drawn consumers towards products that provide a moment of escape from daily life.VIB’s (Vacation in a Bottle) Happy Relaxation Drink is a mango-lime flavored, carbonated beverage formulated to promote relaxation through amino acids and B vitamins.